So I want to get back to regular blogging here, having been sidetracked into the land of video, and upgrades, and other niceties having nothing whatsoever to do with actual blogging.
So since I love introducing people to new blogs, I often get asked, “what do you look for in a new blog that gets you to refer it?”
<conscience attack>That’s a blatant lie, no one has asked me that, ever. A question like that would require something I like to call “readers.” Since I lack readers, I don’t get questions. And even if I had that mysterious thing called readers, I still wouldn’t get that question because to get questions from readers you have to be something I call “interesting.” Which I’m not. </conscience attack>
<beat conscience with a stick> </beating>
<haul conscience off blog> </hauling>
</trying to be as funny as VJ>
So I often get asked that question, and now I’m going to answer it.
I have to admit, when I first look at a blog, the first thing I really see is font size. Tiny is bad.
Then I look at the overall feel of the site. Is it self-hosted? Self-hosted sites aren’t necessarily better, but it shows that the person is a little more serious about blogging. That seriousness doesn’t always correlate to better blogging, but it’s something. Is the banner customized? These are all surface things, but I notice them right away, every time.
Then I read the top entry. You have about 20 seconds to get me interested. I don’t care for serious sites, really. I know there’s a place for sites about cancer, and divorce, and other parading horribles. I’m just not going to spend my time reading them. In the same way, I don’t particularly like “message” movies. If I wanted to get preached to, I’d just watch M*A*S*H on TV. I like movies that keep me entertained. If after the first entry I’m bored, I generally just move on. Maybe, if it’s a cool-looking site, I’ll scroll down a bit, and see if there are good pictures.
If I do leave the site, I’ll also check the blogroll to see if there are any sites with cool-sounding names. If so, I’ll click through. Sometimes, I just go to a site I like and click on the fifth link in the blogroll, then on that site the fourth link down, then the third, then the second, and see where it leads me. You’d be surprised how different things can get after the third link.
Anyway, gotta run.
UPDATE: Re-reading this, I realized that I come across as a bit of what I like to call “an asshole.” I’m really not. And I’m not stuck up when it comes to blogs. But can we just all agree that life is short? And I frankly don’t have time to spend reading blogs that have…well…bad writing. Good writing keeps me coming back, that’s all I really meant this post to say. That’s why I read you, KJ. You can have all the memes you want. Because you simply write things I want to read.